Never to a launderette again!


Dutch people are economical do-it-yourselfers, even when it comes to laundry. Cramming your clothes in a laundry bag and dragging along the street towards a launderette sounds quite old-fashioned. Just like the interior of many laundromats, washing outside the door is a little bit of the 70s.

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Spring begins. A few tips to start the spring fresh.


Yes! We are leaving the cold winter behind us. It is time to usher in the spring. This also means it is time for spring cleaning.

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Homie, the company behind Pay-Per-Use white goods, is expanding towards Amsterdam.


Homie Pay-Per-Use, the innovative start-up that lets consumers pay per wash, is expanding. This February, the company welcomed Electronic Logistics as a new external supplier. As a result, the Homie washing machines are now also available to consumers in and around Amsterdam.

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Is it possible to influence the energy consumption of refrigerators? Homie does research.


Homie Pay-Per-Use, the innovative start-up that focusses on proposing, developing and testing new circular business models to reduce the environmental impact of white goods in households, starts a new study.

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Sustainable washing power: investment for spin-off HOMIE


Homie Pay-Per-Use, the innovative start-up company that lets consumers pay per wash, is expanding. Today, the company welcomed investor Nico Brabers on board as investor, while ABN AMRO joined as financing partner.

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RetailRookie of the Year 2018-2019: Homie Pay-per-use


Homie Pay-per-use wins RetailRookie of the Year 2018-2019 during the Retail & Brands Festival.

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Environmental benefits of pay-per-wash business model revealed


Nancy Bocken, co-founder of HOMIE, has demonstrated in practice that paying per wash results in the more economical use of washing machines.

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